Client PRofiles

We’re proud of the companies and organizations we work with, the relationships we build and the accomplishments we achieve by working cooperatively with our clients…and while it’s easy for us to tell you about our experience and commitment to relationships and results, we think it’s just as important that you hear it from the current and previous clients, business professionals and media we work with every day.

Here are a few examples of those relationships and our achievements, as well as a few words from current and previous clients:

Since 1999, Schechter PR has been providing senior consulting to the Colorado Rockies Communications/PR team led by Alyssa Bruno.  Our services with the Rockies include strategic consulting with the organization’s leadership and ownership group; media training with players throughout the organization; issues and crisis management; community relations, marketing communications and branding, as well as, social media strategies.

The relationship with RBC Wealth Management dates back to 1989 and my work at a previous PR firm — I was fortunate to have them follow me to the launch of Schechter PR in 1997. Our services in the Rocky Mountain Region focus on media relations, community relations and corporate sponsorship. RBC is the one of the nation’s largest full service securities firms with an outstanding reputation and rich history in Colorado that dates back to 1916.

“Schechter Public Relations is the epitome of a true partner. Marty’s expertise and knowledge of our market is extremely valuable as he delivers a very strategic and big picture approach.  Over the past two decades, we’ve asked Marty to assist us in growing our brand and market share in multiple locations. He has helped to create and implement a plan using many diverse tools – from media relations, public relations, marketing communications and sponsorships to business and community relations – and has executed all of them flawlessly.

Marty’s contacts in the community are extremely important to the success of his business and he continues to build those relationships necessary to assist us in our business.

I’m proud to have Marty on our team and would highly recommend him to any of my peers and partners.”

Martha Baumbach
Vice President, Director of Corporate & Community Relations
RBC Wealth Management

“Marty has been an instrumental part of our team since the purchase and groundbreaking of our 1,000-acre Colorado development in 1996.  He’s helped us strategize, develop and implement media relations, community relations, event planning and tradeshow support for our operations in the Denver/Aurora market, as well as provided direction for our work in other markets including, Atlanta, Dallas, Salt Lake City and Las Vegas.

Over the years, Marty has helped us take our proven national reputation into local markets to establish roots and create meaningful relationships in communities where we will do business for decades to come.”

Gail Kiralla
Senior Vice President, Corporate Operations
Majestic Realty Co.

Schechter PR has had the opportunity to work with Denver Film the region’s premier nonprofit cultural institution that produces film events throughout the year, including the award-winning Denver Film Festival, the popular summertime series Film on the Rocks, and year-round programming at the three-theater Sie FilmCenter. Since 2006, our work with this outstanding organization includes strategic consulting, marketing communications and public relations program implementation related to its strong lineup of signature events, as well as working hand-in-hand with the organization’s leadership team and Board of Directors.

The Colorado Association of REALTORS is a nearly 20,000 member trade organization representing REALTORS from 39 local associations across Colorado. In 2004, Schechter PR helped the association launch a statewide public relations campaign that continues today. The program includes a full range of internal and external communications components ranging from advertising program development and media buys to statewide media relations, member communications, government relations support services and counsel, research, tradeshow support and much more. We’re very fortunate to work with a strong professional staff, led by CEO Tyrone Adams, as well as CAR’s lay leadership, to implement our programs.

“Marty has been an integral partner with CAR for many years. He clearly understands our objectives and purpose and has a keen insight as to how we should communicate to our 20,000-plus members, the local associations we represent throughout the state, the consumer and the media.  Marty is more than a PR consultant, he is our partner and we consider him a part of our team.”

Tyrone Adams
CEO
Colorado Association of REALTORS®

Beginning in 1998, Schechter Public Relations established a strong working relationship with the leadership of the Denver Metro Commercial Association of REALTORS (DMCAR) and the Denver Board of REALTORS (DBR). The addition of these two organizations to our strong client portfolio was an extension of our previous work and accomplishments with one of the nation’s largest commercial portfolio developers, Majestic Realty Co. out of southern California.

“Marty’s extensive experience and professional reputation with the Denver area media helps our brand maintain a well crafted, professional and thoughtful tone.  He helps our organizations achieve expedited results – even during times of crisis management.

Schechter PR not only leads strategic communications planning for a complex group of stakeholders, they also assist in the development of tactical plans and determine options for measuring our success. It’s great to have one partner that can see us through the entire process!”

Katie Kruger
CEO
Denver Metropolitan Commercial Association of REALTORS®

Highlights from Previous Client Relationships Include:

“From the earliest stages of our gift card business, through the explosion of the prepaid and mobile payments markets, Marty and his firm provided us with a level of service, creativity and support that enhanced First Data’s reputation and helped us to become the recognized leader in the business.  Using tools ranging from national consumer research on gift card habits and spending, to tradeshows and Expos designed to demonstrate the future of prepaid and mobile payments, Marty and his group were committed partners to our First Data Prepaid Division.  With coverage ranging from key trade media to the Wall Street Journal, USA Today and daily papers across the country, Marty helped us to position our brand, our products and our services as the best in the business.  Working together with our clients — some of the nation’s largest retailers, including Starbucks, McDonalds, Sears and WalMart — Marty helped us leverage the unique publicity and business development opportunities for a platform of products that have become the industry standard.”

Karen Larsen
Senior Vice President, Marketing
First Data Corp.

Founded in 1984 by Dan Brod, DVM and Ray Cox, DVM, Deer Creek Animal Hospital provides a full range of medical care for dogs and cats in the Denver metropolitan area. With 11 veterinarians and more than 70 staff, the animal hospital focuses on serving clients and their pets from the local community while also delivering education and innovation to veterinary students and professionals from across the world.

We’ve had the opportunity to work with Deer Creek and its outstanding team of professionals since 2007. We’ve been able to help the hospital focus its communications, community relations and sponsorship efforts in the southwest Jefferson County community which the hospital and its owners have called home since the mid-80s. The state-of-the-art facility offers 10 examination rooms, digital radiology and ultrasound, an advanced dental care center, two fully equipped operating rooms, a grieving room, and a luxury boarding facility featuring a swimming pool and a webcam to monitor your pet.

Our work with the Jacobs Chase Law Firm began in 2009 and continued through July 2011 when the firm’s 24 attorneys took their individual practices to the Denver office of Husch Blackwell.  Our relationship with Jacobs Chase provided an opportunity to work with some of the best litigators, business, real estate and transactional attorneys in the country. Jacobs Chase claims to be a “different sort of law firm,” and they have proven to be not only different, but truly outstanding in terms of achieving quality legal and business solutions for its clients in a timely, cost-effective approach.

We helped the firm develop and implement a proactive public relations and marketing program that involved media relations, marketing, website development, advertising, trade industry relations, awards recognition, sponsorship, business development event planning and implementation and much more.